Switching from another tool

From La Growth Machine

La Growth Machine's API calls, webhooks, terms and message variables, each mapped to its Gelee equivalent.

Last updated 25 October 2026

Deciding whether to switch?

The plain-English guide covers what you gain, what you give up and when to stay on La Growth Machine: Switching from La Growth Machine to Gelee.

What La Growth Machine offers

La Growth Machine's API (Pro plan and up) covers campaigns and stats, audiences, leads, enrichment, LinkedIn and email messages, the inbox and webhooks. Leads are created with POST /flow/leads and an API key; a valid email is required when a lead is created. Webhook steps inside sequences and inbox webhooks send lead data and messages to your URL.

Their words, our words

La Growth Machine	Gelee	Notes
Audience	The campaign's leads	No separate audience object.
Campaign / sequence	Campaign	Gelee campaigns are LinkedIn only.
Identity	Seat
Webhook step	Webhook destination	Fires on events, not on a step.

API calls

Every La Growth Machine call we found in its docs, and the Gelee call that does the same job. Gelee's base URL, keys and limits are in Keys and limits.

La Growth Machine	Gelee	Notes
`POST /flow/leads`	`POST /campaigns/{id}/leads`	No email needed: only the LinkedIn URL is required.
`GET /flow/campaigns/:id/stats`	`GET /campaigns/{id}/performance, GET /analytics/daily`
`Inbox webhooks`	`Webhooks: reply_received, message_sent`
`Messages`	`POST /inbox/{chat_id}/messages, POST /conversations`

Webhooks

Gelee signs every delivery and retries failures. Setup and signature checks are in Webhooks.

La Growth Machine	Gelee webhook	Notes
Webhook step in a sequence	`connection_accepted, reply_received, …`	Pick events per destination.
Inbox webhook (every message)	`reply_received, message_sent`

Message variables

La Growth Machine	Gelee
`First name`	`{{firstName}}`
`Company`	`{{company}}`
`A custom attribute`	`{{custom.attribute_name}}`

Every Gelee variable:

Value	Gelee variable
First name	`{{firstName}}`
Full name	`{{fullName}}`
Company	`{{company}}`
Job title	`{{role}}`
Industry	`{{industry}}`
Your own per-lead field	`{{custom.your_field}}`
A fallback when empty	`{{custom.your_field\|default text}}`
Sender's name	`{{senderName}}`

Code from the guide

Push the blocklist

curl -X POST "https://www.gelee.ai/api/v1/blacklist" \
  -H "Authorization: Bearer gk_your_key" \
  -H "Content-Type: application/json" \
  -d '{"entries":[
        {"value":"https://www.linkedin.com/in/janedoe","type":"account"},
        {"value":"Acme Corp","type":"company"}
      ]}'

Push leads with your own fields

curl -X POST "https://www.gelee.ai/api/v1/campaigns/CAMPAIGN_ID/leads" \
  -H "Authorization: Bearer gk_your_key" \
  -H "Content-Type: application/json" \
  -H "Idempotency-Key: import-batch-1" \
  -d '{"leads":[{"linkedin_url":"https://www.linkedin.com/in/janedoe",
                "first_name":"Jane","company":"Acme","title":"VP Sales",
                "custom_fields":{"report_link":"https://acme.example/r/5d70"},
                "tags":["imported"]}]}'